DDDM

DDDM

1. Strategy

   • Objectives
   • Data 0
   • Improve

2. Business area

   • Producto
   • Logistics
   • Sales
   • Customer satisfaction

3. Unanswered business

   • Questions ?
   • Focus
   • x + y = z

4. Find data

   • What data?
   • Sources
   • Fast
   • Cost effective

5. Owned data

   • Track and collect systems
   • Acquire external data?

6. Justified costs and efforts

   • Benefit vs cost
   • Investment
   • Other alternatives

7. Collect data

   • People
   • Processes
   • Buy dataset

8. Analyze data

   • Extract business insights
   • Analyze
     • Text
     • Voice
     • Video
     • Image

9. Present and distribute insights

   • Right people
   • Right time
   • Inform decision making
   • Improve performance

10. Incorporate learning into the business

    • Data -> Action
    • Apply insights
    • Make decisions