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Design Thinking

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Mind map: Design thinking

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Design Thinking

Bootcamp Bootleg
- MINDSETS
  - Show Don’t Tell
    - Create experiences
    - Tell good stories
    - Use illustrative visuals
  - Focus on Human Values
    - Empathy
    - Feedback
  - Craft Clarity
    - Produce a coherent vision out of messy problems
      - Inspire others
      - Fuel ideation
  - Embrace Experimentation
    - Build to think and learn
  - Be Mindful Of Process
    - Where you are
    - What your goals are
    - What methods to use
  - Bias Toward Action
    - Bias toward doing and making over thinking and meeting
  - Radical Collaboration
    - Bring together innovations
- METHODS
  - Assume a Beginner’s Mindset
    - Don’t judge
    - Question everything
    - Be truly curious
    - Find patterns
  - What? | How? | Why?
    - Help you drive
      - To deeper levels of observation
  - User Camera Study
    - Allows us to understand a user’s experience
      - By seeing it through their eyes
  - Interview
    - Preparation
    - Empathy
  - Extreme Users
    - Understand their needs
      - And gain insights about their lives
  - Analogous Empathy
    - Powerful tool
      - For developing insights
  - Story Share-and-Capture
    - Three purposes
      - Come up to speed
      - Listening and probing
      - Capturing
  - Saturate and Group
    - Unpack thoughts and experiences
      - Tangible and visual pieces of information
  - Map
    - Empathy
      - Draw out unexpected insights
    - Journey
  - Composite Character Profile
    - Bucket interesting observations
      - Into one specific
  - Powers of Ten
    - Used as a synthesis
      - Or ideation method
  - 2x2 Matrix
    - Scaffold thinking and conversation
      - About users and problem space
  - Why-How Laddering
    - Flesh out a number of needs
      - And find a middle stratum of needs
  - Point-of-View
    - Madlib
      - Captures your design vision
    - Analogy
      - How you define the design challenge
    - Want Ad
      - Express distilled findings in an intriguing format
  - Critical Reading Checklist
    - Ensure that your team's POV is valid
  - Design Principles
    - Solve a design challenge
      - Independent of a specific solution
  - “How Might We” Questions
    - Short questions
      - Launch brainstorms
  - Stoke
    - Loosen up
      - Become mentally and physically active
  - Brainstorming
    - Come up with a lot of ideas
  - Facilitate a Brainstorm
    - Wide-ranging ideas
  - Selection
    - Carry forward a range of ideas
  - Bodystorming
    - Spans
      - Empathy work
      - Ideation
      - Prototyping
  - Impose Constraints
    - Increase creative potential
  - Prototype
    - For Empathy
    - To Test
    - To Decide
  - Testing with Users
    - Refine solutions
  - Identify a Variable
    - Understand what kind of prototype
      - You are going to create
  - User-Driven Prototyping
    - Reveal needs and features
      - That you may not have thought of
  - Wizard of Oz Prototyping
    - Fake the functionality
      - That you want to test with users
  - Feedback Capture Grid
    - Facilitate real-time capture
  - Storytelling
    - Connect people with ideas
  - Shooting Video
    - Powerful medium for communicating
      - Ideas
      - Insights
      - Stories
  - Video Editing
    - Undermined by the way a video
      - Sequenced
      - Paced
      - Scored
  - I Like, I Wish, What If
    - Encourage open feedback
An Introduction to Design Thinking - Process Guide
- Ideate
  - Various forms of ideation are leveraged to
    - Harness the collective perspectives and strengths of your teams
    - Uncover unexpected areas of exploration
    - Create fluency (volume) and flexibility (variety) in your innovation options
    - Get obvious solutions out of your heads, and drive your team beyond them
  - Provides both the fuel and also the source material
    - For building prototypes and getting innovative solutions
      - Into the hands of your users
- Empathize
  - It is your effort to understand
    - The way they do things and why
      - Their physical and emotional needs
        How they think about world
        What is meaningful to them
  - Observing what people do
    - How they interact with their environment
      - Gives you clues about what they think and feel
  - How to empathize
    - Observe
    - Engage
    - Watch and Listen
- Protoype
  - Why?
    - To ideate and problem-solve. Build to think
    - To communicate
    - To start a conversation
    - To fail quickly and cheaply
    - To test possibilities
    - To manage the solution-building process
  - Is the iterative generation of artifacts
    - Intended to answer questions that get you closer to your final solution
      - You should create low-resolution prototypes
        That are quick and cheap to make
- Test
  - Is when you solicit feedback
    - About the prototypes you have created
      - Also is another opportunity to understand your user
        You can test within a real context of the user’s life
  - How?
    - Show don’t tell
    - Create Experiences
    - Ask users to compare
  - Why
    - To refine prototypes and solutions.
    - To learn more about your user
    - To refine your POV
- Define
  - Craft a meaningful and actionable problem statement
    - Based on what you have learned
      - About your user and about the context
        This stage is about making sense
        Of the widespread information you have gathered
  - It is critical to the design process
    - Because it results in your point-of-view
      - Endeavor to synthesize your scattered findings
        Into powerful insights

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Descripción: Informática Mapa Mental sobre Design Thinking, creado por Kevin 19 el 14/10/2019.
Creado por: Kevin 19
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Design Thinking

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