Focussed networks - clients; referrers.
Product differentiation -
Markets not marketing.
Bridging clients to platforms for powerful AND economically sustainable growth.
-Closed groups
-Value-based revenue stream.
Website
.com; .au?
Nota:
.com reflects the global nature of the information presented on the site.
.au works best for Australian's searching for local support.
-Perform keyword search to determine alternative landing page options.
-Consider whether your business proposition relies on people finding you through search engines OR if you are primarily relationship-based and the site is for growing existing trusted networks.
Platform to be used
Nota:
Domain hosting: GoDaddy
Building via: Wordpress
Theme for ease of mgmt: Thesis 2.0