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1. Technology sector professionals are required to lead digital transformation processes along organizations.

   • In a changing global market, intangible assets create strong competitive advantages.
     • The enterprises must consider different factors whether they are technology developers or customers.

2. Defined by Behar Quiñones, G., & Yáñez Figueroa, A. (2014): "Technologic contracts become a technological relationship, in which rights and obligations are created, transmitted, modified or extinguished to trade technologic objects."

   • Software Contracts
     • Commercial software:
       • Software bought in stores with an established contract form that can’t be modified.
     • Customized and specialist software:
       • Computer programs and platforms created specifically to meet the needs and specific processes of an organization.
   • Hardware Contracts
     • Hardware contracts are more easy to define given that there is a tangible object to trade.

3. Licensing

   • Licensing is one of the must common mechanism used to transfer technology.
     • In order to define the scope of a license in a technology negotiation, it is necessary to define the following ítems:
       • The element of property to be licensed
       • The entity to whom the property is being licensed
       • The geographic extent of the license
       • The commercial extent of the license
       • The duration
   • Licensing Agreement
     • Depending on the bargaining power of the parties and the technology involved
       • The license can be granted by an agreement, but terms can vary widely according to the following elements:
         • Exclusivity
         • Transferability
         • Revocability
         • Territory
         • Payment
         • Term

4. Managers must identify the different elements that must be included in a technologic contract as a key factor of a successful negotiation.

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