MULTI-STORE MEMORY (ATKINSON AND SHIFFRIN)

MULTI-STORE MEMORY (ATKINSON AND SHIFFRIN)

1. This theory describes memory consisting of three separate stores: Sensory memory, Short-term memory and long term memory

   • Sensory Memory - is a buffer for all the information received. This store holds sensory memory for a brief period until we decide to give it attention and transfer it to short-term memory
     • Short-term memory is a limited store for information that has been paid attention to. It is believed that it can store around 7 pieces of information for around 18-30 seconds. Rehearsal is used to hold information for a longer duration increasing the liklihood of it being transferred into Long-term memory.
       • Long-term memory is potentially infinite and can hold memories for a few minutes or years.