ideas development - creado desde un Mapa Mental

Página 1

team 1

team 2

team3

team4

development of creative problem-solving ideas

analogy

brainstorming

This phase comprises the period of detection and identification of the problem, as well as the efforts of understanding and training related to it and the search for information through the analysis of the environment. This process of analysis and research is conscious and voluntary

What is it? It is a comparison between objects, concepts or experiences. When establishing an analogy, the particular and general characteristics are indicated and the similarities and differences between the contrasted elements are established. Similarity is one of the bases of analogy. analogy has a relationship of similarity between two elements that are not quite alike, but contain a similar characteristic

What is brainstorming? Brainstorming is a group work tool that facilitates the emergence of new ideas on a given topic or problem. Brainstorming is a group technique for generating original ideas in a creative environment.

random word method

debugging of ideas

morphological charts

The RANDOM WORDS or RANDOM INPUT technique is a variation of lateral thinking that is very easy to use. It is of great help to find new ideas, it gives us a different point of view.

Idea debugging by systemic approach, It is the process of new product development, In order to detect good ideas and discard the bad ones as soon as possible. Product development costs increase considerably in the later phases.

Its objective is to solve problems by analyzing the parts that compose it. It is based on the conception that any object of our thought is composed or integrated by a certain number of elements and on the consideration that these have their own identity and can be isolated.

concept development

prototype and models

branding strategy

Concept development is a process driven by a set of customer needs and target product specifications that are transformed into a set of conceptual designs and potential technological solutions. These solutions represent a rough description of the product's form, operating principles and features. Often, these concepts are accompanied by industrial design models and experimental prototypes that assist in making final decisions.

A development model establishes the order in which things will be done in the project, it provides input and output requirements for each of the activities. It is necessary to highlight the life cycle of the project and the development model. The project life cycle helps control project activities from start to finish. The development model helps us with the way in which we are going to build the product.

Most companies see brand strategy as an action to increase sales, however, the moment of purchase is only half of the way in the construction of branding. It is necessary to have actions aimed at the consumer, not only in the process prior to choosing our product but also after having done so, in order to achieve a closer relationship with the brand.

Technical viability

Marketing impact

cost-benefit

The technical feasibility is evaluated before a certain requirement or idea to determine if it is possible to carry it out satisfactorily and in safe conditions with the available technology. verifying various factors such as structural strength, durability, operability, energy implications control mechanisms, depending on the field in question.

The marketing impact requires certain skills such as: research, concentration and interpretation by the staff involved in this situation.

The cost/benefit analysis measures the relationship between the cost per unit produced of a good or service and the profit obtained from its sale.

his concept is developed in the corporate and business world, but also with other types of activities such as stock market operations.