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MIS 360 Final Exam Study Questions

Rachel Navarrette 128 preguntas

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Preguntas del test (128)

  1. 1An ebusiness model is a plan that details how a company creates, delivers, and generates revenues.
    1. ATrue
    2. BFalse
  2. 2which ebusiness tool plays a crucial role in getting site visitors to view more than just the home page by providing clear navigation choices?
    1. AURL
    2. BCMS
    3. COpen Source
    4. DOpen system
  3. 3Which type of ebusiness model best describes Apple?
    1. APure-play
    2. BVirtual
    3. CClick-and-Mortar
  4. 4Which of the following represents the primary ebusiness revenue models?
    1. AContent providers, infomediaries, online marketplaces, portals, service providers, transaction brokers.
    2. BB2B, B2C, C2C, C2B
    3. CAdvertising fees, license fees, subscription fees, transaction fees, value-added services fees
    4. DEmail, instant messaging, podcasting, content management systems, and video and web conferencing
  5. 5What is the difference between a business model and an ebusiness model?
    1. AA business model and an ebusiness model are complete opposites
    2. BA business model and an ebusiness model are identical
    3. CA business model details how a company creates, delivers, and generates revenue, and ebusiness model does all of the same except on the Internet
  6. 6What is the ebusiness tool that can increase marketing reach and build customer loyalty through audio broadcasting?
    1. AEmail
    2. BPodcasting
    3. CTaxonomy
    4. DIMing
  7. 7What generates revenue each time a website visitor is converted to a customer?
    1. APay-per-call
    2. BPay-per-Click
    3. CPay-per-Conversion
  8. 8Which of the following is not a valid form of an ebusiness revenue model?
    1. AValue-added services fees
    2. BSubscription fees
    3. CAdvertising fees
    4. DService Provider
  9. 9What generates revenue each time a user clicks on a link that takes the user directly to an online agent waiting for a call?
    1. APay-per-click
    2. BPay-pre-call
    3. CPay-per-conversation
    4. DAll of these
  10. 10A search engine is a website software that finds other pages based on keyword matching similar to Google
    1. AVerdadero
    2. BFalso

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Descripción
Business/Economics Test sobre MIS 360 Final Exam Study Questions, creado por Rachel Navarrette el 02/12/2020.
Idioma
English
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Etiquetas
business/economics
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