Flashcards
Quantitative & Qualitative data
Cards in this deck (6)
- 1What’s quantitative data?Data that can be measured numerically by the psychologist, so that statistical analysis can be completed.
- 2StrengthsEasy to analyse using statistics.
Easier to collect from a large group of participants. - 3WeaknessesLose the human level of behaviour.
Offers a very shallow view of behaviour. - 4What’s qualitative data?Data that can be observed but not measured numerically.
Form of words, thoughts & feelings.
Difficult to analyse - 5StrengthsOffers a more individualised human view of behaviour.
Provides in depth & detailed data - 6WeaknessesDifficult to analyse collected data
Data tends to come from limited range of people.
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- Flashcards on Quantitative & Qualitative data , created by Bailey Wheatley on 12/03/2018.
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- Bailey Wheatley
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