Focus Group Analysis

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Flashcards on Focus Group Analysis, created by Charlotte Barnard on 12/03/2015.
Charlotte Barnard
Flashcards by Charlotte Barnard, updated more than 1 year ago
Charlotte Barnard
Created by Charlotte Barnard about 9 years ago
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Question Answer
More emphasis on the Singer Songwriter Genre After the focus group suggested Indie as the genre I asked how I could make it more singer/songwriter. They replied that I should add an image of the singer songwriter writing music. I agree with this. I will add an image of the artist writing songs in a notebook, I will also take this on the 'Instax' camera to continue the house style.
The Blurry Image on the Forth Panel The Blurry Image on the fourth panel is the result of making it too large and the quality being reduced. I feel that the image is a nice feature of the fourth panel so I will keep it. Instead I will reduce the size of the image to reduce the blurry effect, although this may mean altering the position or the content of the thank you letter.
Two Images are too similar on fourth panel. There are two very similar images on the fourth panel. The focus group stated that this was too repetitive (possibly reducing the effect that they were getting more for their money). I agree with the focus group on the images being too repetitive so I will change one of the images. Earlier another point raised was that to put more emphasis on the singer songwriter genre I could have an image of the artist writing songs. I will use the Instax to take images of the artist writing songs and this will be what replaces one of the repetitive images.
Blue page in music video is too distracting and vibrant. A response to my music video is that the bright blue page the girl writes on is too vibrant. This can't be altered too much as it would mean shooting the whole video again due to lighting, but I will see on Premiere Pro if I can reduce the intensity of the blue. If I can't then this doesn't affect my music video too much but I would like to alter it if this is what my audience have said.
'IndieLondon' is misleading. I really like this review and I need to reference where it comes from. Yet to make it less misleading I will reduce the size of the font so it isn't so obvious.
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