Flashcards
Showing communication purposes
Cards in this deck (25)
- 1Luisa Fernanda Sánchez Martínez 21011017 3°F 9 sept 2022 Universidad de Celaya Teacher: Pamela Jordan1. References:
Lumen Learning. (s. f.-c). Persuade | Communication for Professionals. Recuperado 9 de septiembre de 2022, de https://courses.lumenlearning.com/suny-esc-communicationforprofessionals/chapter/persuade/#:%7E:text=The%20goal%20of%20communicating%20to,more%20positively%20about%20that%20change.
- 2What is the focus of informative communication?helping the audience understand a topic, issue, or technique more clearly. Informative communications range from brief emails, to formal written reports, to digital or in-person presentations, to training about a new process or system.
- 3what informative communication includes?instructions, case studies, health & safety reports, progress updates, biographical information, lab results, technical specifications, and more
- 4What does Informative communication can express?a complex topic in ways that make relationships and content clear, through illustration, explanation, and examples that make your topic more accessible to your audience.
- 5How should be the information in this purpose to communicate audience?direct, clear, specific, balanced, and objective as possible
- 6Four types of informative communicatorsReport, summary, demonstration and description
- 7What is an informative report about?discusses status, trends, or relationships pertaining to a specific topic, organize information around key events, discoveries, or technical data and provide context and illustration for audience
- 8What's the difference between demonstration and description type?Describing information requires using concrete, vivid language that captures attention, so audience will understand information more fully through language and also through non-verbal information such as images, video, charts, or other illustrations that help describe a process, concept, or other data., and a communication intended to demonstrate focuses on clearly showing a process and explaining important details about each step so that your audience can imitate, repeat, or do the action themselves.
- 9Example of inform:Those concerns "were not properly addressed" and the company "didn't inform the government" the report said.
- 10The goal of communicating to persuadeis to get your audience to understand the benefits of a particular change, process, or ideaterm-20, as well as to get them to take action in some way, even if the action is simply to think more positively about that change.
- 11In persuasion, the communicator considers...what the audiences needs, in terms of both professional and/or human needs, and shows the benefits of the change, process, or idea to the audience
- 12The ultimate goal of persuasionis to get the audience to take some action, but the action might differ, depending on each audience member's perspective on and relationship to the proposed change.
- 13AIDEA Approach to Persuasionthere's a formula for persuasive messages that may foster that active shift; it's acronym is AIDEA, which you can remember as your "aide to action."
- 14What does the AIDEA approach to persuasion includes?Attention, interest, Desire, Evidence and Actions
- 15Attention, interest and desire:Make sure to attract attention by using information that your audience can relate to, to establish a connection and some common ground from which to develop your persuasive case; This is where the situational analysis you do in planning your persuasive message really helps—it should help you identify details that support your audience's profile and the communication context; To create desire, include specific details and examples that explicitly and implicitly address your audience's needs
- 16Evidence:Desire and evidence complement one another; as you provide detailed, valid evidence to support your case, your audience should become more aware of how their needs can be met. Evidence verifies that it's possible for those needs to be addressed as a result of a certain course of action—the thing that you're persuading others to accept and enact. Make sure, though, that evidence is appropriate and balanced, and that researched evidence comes from valid, unbiased sources.
- 17Action:When you create a persuasive message, always make sure to specify this action clearly, including (as appropriate) a timeframe, deadlines, contact information, and any other details that help your audience understand exactly how to comply.
- 18Example of persuade:Facebook's messages are meant to persuade users not to track them.
- 19Entertaiming in communicationimproves communication skills and boosts self-confidence. Entertaining activities are used for learning and this method is effective for learners of all ages. Thus, entertainment becomes an integral and important part of life.
- 20Entertaiming as a form of activityis a form of activity that holds the attention and interest of an audience, or gives pleasure and delight. It can be an idea or a task
- 21What is entertain?Provide with amusement or enjoyment.
- 22Example of entertainWe grow up learning our face is something to be manipulated, in the same way actors manipulate their faces to entertain viewers.
- 23Why is entertain important in communication?So that when you transmit any type of communication, people do not get bored.
- 24Why is persuade important in communication?To have effective communication with your audience and that you know how to replicate your idea on them.
- 252. references: Lumen Learning. (s. f.-b). Inform / Instruct | Communication for Professionals. Recuperado 9 de septiembre de 2022, de https://courses.lumenlearning.com/suny-esc-communicationforprofessionals/chapter/good-news/#:%7E:text=Informative%20communication%20focuses%20on%20helping,a%20new%20process%20or%20system.3. References: Lumen Learning. (s. f.-b). Inform / Instruct | Communication for Professionals. Recuperado 9 de septiembre de 2022, de https://courses.lumenlearning.com/suny-esc-communicationforprofessionals/chapter/good-news/#:%7E:text=Informative%20communication%20focuses%20on%20helping,a%20new%20process%20or%20system.
Garg, N. (s. f.). ENTERTAINMENT AND COMMUNICATION. prezi.com. Recuperado 9 de septiembre de 2022, de https://prezi.com/pjoclb52ziba/entertainment-and-communication/#:%7E:text=COMMUNICATION%20PROCESS&text=Entertainment%20is%20a%20form%20of,or%20gives%20pleasure%20and%20delight.
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- Flashcards on Showing communication purposes, created by FERNANDA SÁNCHEZ on 09/09/2022.
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