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2839688
BASES Y ESTRATEGIAS DE PRECIOS
Description
Mind Map on BASES Y ESTRATEGIAS DE PRECIOS, created by DULCE GUTI on 29/05/2015.
Mind Map by
DULCE GUTI
, updated more than 1 year ago
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Created by
SantiiFortanell
over 9 years ago
Copied by
Hazel Gar
over 9 years ago
Copied by
DULCE GUTI
over 9 years ago
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Resource summary
BASES Y ESTRATEGIAS DE PRECIOS
¿Precio?
Lo entregado a cambio de tiempo y esfuerzo
Factores de decisión sobre el Precio
Internos
Externos
PRECIO
COSTO DEL BIEN O DEL SERVICIO
DEMANDA DEL BIEN O DEL SERVICIO
Determinación del precio final
Comprender como se establece el precios final de marketing
Punto de EQUILIBRIO
DENTIFICACIÓN DE MERCADO
DEMANDA
Elástica,
Inelástica
Unitaria
Facotres que afectan la demanda por lo tanto el precio
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