DEMAND MANAGMENT AND CUSTOMER SERVICE

DEMAND MANAGMENT AND CUSTOMER SERVICE

1. CPFGR BUSINESS MODEL

   • 1. develop front end agreement
     • 2. create join business plan
       • 3.create sales forecast
         • 4.identify exceptions for sales forecast
           • 5.5resolve/ collaborate on exception items
             • 6.create order forecast
               • i7.dentify exceptions for order forecast
                 • 8.resolve/ collaborate on exception items

2. a major component of demand mangment is forecasting the amount of product that will be purchased by consumers or end users.

   • short term forecasts are most important for the operational logistics planning pricess. they project demand into several months ahead and are focusing increasingly on shorter time intervals.

3. demand managment may be thought of as "focused efforts to estimate and manage customers" demand, with the intention of using this information to shape operating decisiones"

4. in effort to better serve their customers, many firms have placed significant emphasis on what may be termed their outbound-to-customer logistics systems.

5. the essence of demand managment is to further the ability of firms throughout the supply chain- particularly manufacturing trough the customer- to collaborate on activities related to the flows of product, serrvices, information and capital

6. the order managment system represents the prinvipal means by which buyers and sellers communicate information relating to individual orders of product.

   • components of order cycle
     • order placement
     • order processing
     • order preparation
     • order shipment

7. ASTRID NEY RODRIGUEZ A01225642

8. John Coyle. (2013). Managing supply chain. Canada: cengage learning.

9. ·

   • EFFECTIVE DEMAND MANGMENT WILL HELP TO UNFIY CHANNEL MEMBERS WITH THE COMMON GOAL
     • developing and executing the best logistics, transportation and distribution methods to deliver products and services to customers in the desired format
     • gathering and anallyzing knowledge consumers, their problems and their unmet needs.
     • identifying partners to perform the functions needed in the demand chain
     • developing products and services that solve customers problems

10. ORDER REPLACEMENT: time can vary significantly, from taking days or weeks to being instantaneous.

11. ORDER PROCESSING: function usually involves checking customer credit, tranferring information to sale records, sending the order to the inventory and shipping areas and preparing shipping documents.

12. ORDER PRPARATION: depending on the commodity being handled and othr factors, the order preparation process sometimes may be very simple and perfromed manually

13. CUSTOMER SERVICE AS:

    • as a philosophy
    • as an activity
    • as performance measures

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