21749914
Description
Mind Map by daniel leon, updated more than 1 year ago
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Created by alerusi30
over 8 years ago
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Copied by daniel leon
about 4 years ago
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Digital marketing and traditional market
- Is the creation of visibility and awareness to
consumers about your business. The goal is that
the message about your products or services
ends up in front of someone who would
potentially purchase it.
- Similarities
- Billboards: the easiest way to recognize some similarities is by looking at a
billboard, then looking at banner ads
- Mail Brochures: using email instead of physical mail.
- Real time results: you can see the numbers of visitors to your site and its
subscribers increase, peak trading times, conversion rates and much more at
the touch of a button.
- Critical Reviews: reviews used to be done by paid food, music, movie, or
product reviewers. They controlled who believed what about a product being
sold.
- Billboards: the easiest way to recognize some similarities is by looking at a
billboard, then looking at banner ads
- Differences
- Broadcast media: it is specialize in TV, radio, magazines, newspapers.
- Online video marketing: audiovisual material to promote a brand
- Poor Campaign: results that you get from traditional marketing cannot be
measured easily and efficiently.
- Limited Customization Options: When you’re using online ads, you have the
option to not only reach out to the right kind of customers, but also show
them offers that are tailored towards them.
- Little interactions: Traditional marketing is a one way street where a business
is able to broadcast or provide information to their target audience about its
product or service.
- Digital Ads: with an ad you can modify and edit them according to the region, targeted audience, as well as update the
promotions and calls to action.
- Broadcast media: it is specialize in TV, radio, magazines, newspapers.
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