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Mind map

Retail Technology

louise_davidson Technology Bachelors Degree English

Mind map of retail technology: pop up store, ibeacons and traditional marketing

Mind map: Retail technology

Map content

Retail Technology

  1. pop up store

    • Boxpark
      • Shoreditch, London
        • creative capital
      • British street scene
        • Roger Wade (founder)
          • interview
        • streetwear brands
          • Charhartt
            • adidas
          • Box Fresh
          • size? for women
            • brand awareness
              • concept store
              • female engagement
              • gallery nights
                • product launches
            • one year trial
      • world's 1st pop up mall
        • recycled ship containers
          • urban
      • independent retailers
        • large retailers
    • concept
      • instant
        • cost efficient
          • felxible
        • unique
          • opporunitiy
      • events / PR
        • fashion shows
        • community
          • culture
  2. Ibeacons

    • tailored direct messaging
      • push notifications
    • track shopper habits
    • bluetooth
    • location based promotions
  3. traditional marketing

    • drinks / food
      • magazines
      • music
        • vinal
          • user to select tracks
          • vintage
        • culture
    • in store experience
      • Technology
        • unique expereince
        • interactive window display
          • consistent across online
            • change weekly / daily
          • smart shelving
            • smart mirrors
              • Burberry
          • personal scanners
            • customer engagement
              • boost sales

Information

Description
This mind map expresses how traditional and modern uses of technology can be used in a pop up store environment to create a unique memorable experience
Created by
louise_davidson
Views
149
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