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Description

Mind Map on Hubspot, created by Denver Burke on 09/04/2016.
Denver Burke
Mind Map by Denver Burke, updated more than 1 year ago
Denver Burke
Created by Denver Burke about 8 years ago
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Resource summary

Hubspot
  1. Why?
    1. Organic traffic
      1. Improve lead to booking rate
        1. Understand customers
          1. Events
            1. Cross-sell products
              1. Low funnel material
                1. Offer solutions
                  1. Solve problems
                2. Key Points
                  1. Timeframes
                    1. Cost
                      1. Email value
                          1. Lifetime value
                            1. Return
                              1. Enquire
                              2. Cost to acquire
                                1. Channels
                              3. Booking rate
                                1. Low funnel
                                  1. Assist sales
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