2585425
Descrição
Quiz por Noah Swanson, atualizado more than 1 year ago
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Criado por Noah Swanson
aproximadamente 9 anos atrás
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Questão 1
Questão
What is a financial Benefit to a business of using Market Segmentation?
Responda
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By producing for different segments businesses are able to gain more revenue
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Customers could be more loyal to a business as a product will feel tailored to them
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Promotional material will not be wasted on those who product is not relevant to
Questão 2
Questão
When considering selling ice cream to select countries worldwide which segment group would be most appropriate?
Responda
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Demographic
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Geographic
Questão 3
Questão
Selling bespoke suites is a mass market
Responda
- True
- False
Questão 4
Questão
Businesses waste promotional resources by not targeting a select market segment
Responda
- True
- False
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