Quiz
CB Unit-1
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Perguntas do quiz (20)
1____________is the buying behavior of final consumers.
- AGlobal purchasing
- BBusiness buying Behaviour
- CReseller buyer behaviour
- DConsumer buyer behaviour
2Why should one study consumer behaviour? |To stay in business by attracting and retaining customers?
- ATo benefit from understanding consumer problems
- BTo establish competitive advantage
- CBecause It is Interesting
- DAll options are correct
3Government Services can be also made better by understanding behaviour of its citizens.
- AVerdadeiro
- BFalso
4____________ basically refers to when a company discourage its customers to buy the product produced by them.
- AConsumerism
- BSocial Marketing
- CDe-Marketing
- DMulti-level Marketing
5We are what? we have would ____ be associated with which of the following concepts?
- APersonality
- BA persons self-concept
- CBeliefs
- DAttitudes
6What are the underlying roots of consumerism from following?
- AThe Performance gap
- BImpersonal and unresponsive marketing
- CIntrusion of privacy
- DAll the options are correct
7'A kid in a family imitating the bevahiour of his father' is an example of ____________ Learning.
- AFormal Learning
- BInformal Learning
- CTechnical Learning
- DSchool Learning
8The learning of new or foreign culture is known as ____________.
- AAcculturation
- BUnculturation
- CDeculturation
- DEnculturation
9__________ is a type of symbolic activity consisting of a series of steps (multiple behavior) occurring in a fixed sequence and repeated over time.
- ARituals
- BSymbols
- CLearning
- DCulture
10A television announcement or an advertising in a magazine is a Verbal Symbol.
- AVerdadeiro
- BFalso
11How Many stages are there in a traditional family life cycle?
- AOne
- BThree
- CFive
- DSix
12Empty Nest stage in Family Cycle falls in ________________________
- AParenthood
- BPost Parenthood
- CHoneymooners
- DDissolution
13In ____________ approach selected demographic or socioeconomic variables concerning the individuals are studied to determine the social-class.
- AObjective
- BClassic
- CVariable
- DSubjective
14The upper class consists of :-_________________________
- AVery small percent of the population
- BVery large percent of the population
- C50 percent of the population
- D30 percent of the population
15__________ is the term used to designate all of the behaviour patterns associated with a particular status.
- ASocial Status
- BRole
- CNorms
- DPower
16Reference Groups are those an individual uses in determining his judgement, beliefs & __________
- ANorms
- BAssumptions
- CBehaviour
- DNone of the Options
17Full nest-I consists of ________________________
- AMarried couple with youngest children under 6 years
- BMarried couple with children in the age of 6 to 12 years
- CUnmarried couples
- DMarried couple with children more than 18 yrs in age
18Putting a ketchup or Ghee on Paranthas daily is an example of ____________
- ABeliefs
- BCustoms
- CRituals
- DValues
19Culture does not differentiate between Necessity & Luxury needs of a consumer.
- AVerdadeiro
- BFalso
20Which of the following social institutions within society transmit the elements of culture from one generation to another generation?
- AFamily
- BEducational Institutions and House of worship
- CMass Media & Virtual Communities
- DAll the options are correct
Informações
- Descrição
- Kindly select correct options. At the end of test you will shown score..
- Autor
- Atul Fegade
- Idioma
- English
- Visualizações
- 62
- Etiquetas
- Avaliação
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