The Mirror - Section B (Audience)

1. 1What type of news stories tend to feature prominently in the Daily Mirror?

   1. ACelebrity, real life, human interest
   2. BPolitics and business
   3. CInvestigative reporting
   4. DForeign affairs
2. 2How does the Daily Mirror homepage target women readers?

   1. AWith sections like Style and Lifestyle
   2. BWith sections like Sport and Business
   3. CMinimal lifestyle or fashion content
   4. DFocus on hard news over human interest
3. 3What percentage of Daily Mirror readers are women?
   

   1. A52%
   2. B42%
   3. C62%
   4. D38%
4. 4What age demographic does the Daily Mirror target? A) d

   1. A35-44 years old
   2. B18-24 years old
   3. C45-54 years old
   4. D25-34 years old
5. 5How does the tabloid format appeal to Daily Mirror readers?

   1. ATabloid is seen as more accessible and easier to read than broadsheets
   2. BEasier to read on public transport
   3. CHigher quality images than broadsheets
   4. DMore serious tone than broadsheets
6. 6How does the Daily Mirror target working class readers?

   1. APopulist tone and language, focus on everyday issues
   2. BHigh proportion of business and political news
   3. CHighbrow intellectual tone and long form articles
   4. DFocus on high culture like opera and classical music
7. 7How does the Daily Mirror target younger readers?

   1. AWith an online and social media presence, video content
   2. BLong form text heavy articles
   3. CTraditional broadsheet format
   4. DFocus on print edition only
8. 8Which of the following does not encourage visitors of The Mirror's website to be active?

   1. ARoyals section
   2. BMirror Bingo
   3. CGot a Story
   4. DCrosswords, Puzzles and Games section
9. 9What is the purpose of the Daily Mirror's mobile app?

   1. AMake content accessible and shareable for younger and on-the-go readers
   2. BProvide more international news coverage
   3. CPresent more in-depth analytical content
   4. DIncrease subscription rates
10. 10Why does the Daily Mirror focus on celebrity and entertainment content?

    1. AInterests and provides escapism for target audience
    2. BTo compete with broadcast entertainment programs
    3. CTo subsidize investigative reporting
    4. DLack of resources for original journalism

11. 11How does the tabloid tone engage readers?

    1. AInformal, conversational writing style
    2. BLiterary and poetic expression
    3. CIn-depth policy analysis
    4. DNeutral and balanced perspective
12. 12How does the Daily Mirror homepage showcase content to engage readers?

    1. AWith eye-catching headlines, images and menus of top stories
    2. BFocus on text over imagery
    3. CComplex and text heavy design
    4. DLow emphasis on headlines
13. 13What is the purpose of the Daily Mirror comments section?

    1. AAllow readers to react and discuss news stories
    2. BGenerate revenue through data mining
    3. CGive editorial control over narratives
    4. DDiscourage readership engagement
14. 14Which of the following has not been used to target The Mirror's working class (C2DE) audience?

    1. ABeauty Box subscription
    2. BSports betting and casino link
    3. CMirror Offer
    4. DVoucher codes for brands like Asos, Boohoo
15. 15The Mirror's website features has a shop in order to target audiences.

    1. ATrue
    2. BFalse
16. 16How does the Daily Mirror's political stance help cement readership?

    1. ALoyal following among left-leaning working class
    2. BHelps attract politically neutral readers
    3. CAppeal to marginal political demographics
    4. DAlienate readers of different affiliations
17. 17What multimedia and interactivity does the Daily Mirror website offer?

    1. AVideo, audio, quizzes, polls
    2. BFocus on text and static images
    3. CPrint replica PDFs
    4. DLong form articles only
18. 18What is the purpose of the Daily Mirror dating section?

    1. AHelp readers make personal connections
    2. BExploit loneliness for profit
    3. CObjectify women
    4. DUndermine family values
19. 19How does the Daily Mirror mobile app differ from the website in order to attract audiences?

    1. AApp focuses on quicker reads optimized for mobile
    2. BApp is mainly a PDF version of the print newspaper
    3. CApp has less content than website
    4. DApp content is identical to website
20. 20What percentage of the Daily Mirror's online readers are under 35?

    1. A40%
    2. B50%
    3. C30%
    4. D20%
21. 21Why does the Daily Mirror publish content on third party platforms like Apple News?

    1. AIncrease reach and audience engagement
    2. BTo reduce workload for own journalists
    3. CDrive subscriptions back to own platform
    4. DMonetization purposes only
22. 22How does the Daily Mirror's campaigning journalism engage readers?

    1. ATakes up issues such as consumer rights to connect with readers
    2. BRallying support for politicians
    3. CFocus on corporate interests
    4. DBy avoiding controversial issues
23. 23Which of the following is not an example of The Mirror's campaign journalism aimed to appeal its left leaning working class audience?

    1. ASupport for Russia's invasion on Ukraine
    2. BSupport for the NHS and criticism of health service cuts and privatization.
    3. CThe impact of the cost of living crisis on the elderly.
    4. DCriticism of benefit cuts for disadvantaged and disabled people under Conservative austerity plans.
24. 24Which of the following is not one of the ways The Mirror cultivates the idea it advocates for ordinary British people?

    1. ATweet of the Day
    2. BYour Community Corner
    3. CYour Voice/The Big Question
    4. DThe Voice of the Mirror
25. 25Which of following adverts does not feature in The Mirror reflecting its target audience?

    1. AMarks and Spencer
    2. BAldi
    3. CMcDonald's
    4. DWilliam Hill
26. 26In response to the cost of living crisis and rising food price inflation, The Mirror regularly include blind taste test features where brand foods are compared with cheaper supermarket own brands in order to appeal to its working class audience.

    1. ATrue
    2. BFalse
27. 27How does the Daily Mirror's magazine supplement target women?

    1. AWith coverage of fashion, beauty, relationships
    2. BWith financial news and data
    3. CInvestigative reports and analysis
    4. DFocus on domestic appliances and technology
28. 28What is the name of the section in the print version used to target social media users?

    1. ATweet of the Day
    2. BThe Great British Tweet Off
    3. CThe Tweet Factor
    4. DOn the Tweet
29. 29One The Mirror's website, visitors can create an account to subscribe to newsletters, which they can personalise as well as comment and bookmark articles.

    1. ATrue
    2. BFalse
30. 30Which of the following subscriptions is not available to readers of The Mirror?

    1. AThe Shop from 15.99/week
    2. BHome Delivery from £11.63/week
    3. CDigital (Webreader online) from £1.25/week
    4. DVouchers from £9.18/week

Description

A level Media Studies - A-Level Quiz on The Mirror - Section B (Audience), created by Juliet Akindayini on 04/09/2023.

Author

Juliet Akindayini

Language

English

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media studies - a-levela level

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