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Quiz

MKTG 4620

Mariam Saade 10 questions

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Questions in this quiz (10)

  1. 1Which statement most accurately describes the relationship between the Internet and the World Wide Web?
    1. AThe Internet is a collection of HTML documents, while the Web is the hardware connecting them.
    2. BThe Internet and the Web are two names for exactly the same system.
    3. CThe Internet is the underlying network, while the Web is one service that operates over it.
    4. DThe Web includes email and file transfer, while the Internet includes only websites.
  2. 2A message sent across the Internet is divided into smaller units that may travel along different routes before reaching the destination. What are these units called?
    1. APackets
    2. BBrowsers
    3. CSelectors
    4. DHyperlinks
  3. 3A potential customer has recognized a need and is comparing competing products, reading reviews, and examining guarantees. Which stage of the customer journey is this?
    1. AAwareness
    2. BAdvocacy
    3. CPost-purchase
    4. DConsideration
  4. 4Which situation best illustrates the principal tradeoff involved in using a SaaS website builder?
    1. AA company gains complete access to the underlying code but must give up hosting.
    2. BA company can launch quickly but may have less control over structure and customization.
    3. CA company must write every page in HTML but gains access to visual templates.
    4. DA company avoids all technical limitations but must manage every software update.
  5. 5A static website contains the same navigation menu in 30 separate HTML files. What is the most likely consequence of adding a new menu item?
    1. AThe browser will automatically add the item to all 30 files.
    2. BThe new item can appear only on the home page.
    3. CThe menu may have to be changed separately in each file.
    4. DThe website will have to be moved to a different server.
  6. 6Consider the following HTML:
    <a href="products.html">View Our Products</a>
    What will a visitor normally see as the clickable text?
    1. AView Our Products
    2. Bproducts.html
    3. Chref
    4. Da
  7. 7Which HTML creates a numbered list containing the items Research and Design?
    1. A<ul><li>Research</li><li>Design</li></ul>
    2. B<list><p>Research</p><p>Design</p></list>
    3. C<ol><p>Research</p><p>Design</p></ol>
    4. D<ol><li>Research</li><li>Design</li></ol>
  8. 8What does the following HTML element do?
    <link rel="stylesheet" href="my-style.css">
    1. AIt creates a hyperlink labeled my-style.css in the body of the page.
    2. BIt connects the HTML document to an external CSS file.
    3. CIt changes every link on the page to the same color.
    4. DIt inserts the contents of the HTML document into the CSS file.
  9. 9Which CSS selector matches an HTML element written as <p class="notice">?
    1. A#notice
    2. Bp#notice
    3. C.notice
    4. Dnotice.
  10. 10A paragraph has the following CSS rule:
    p {
    padding: 12px;
    }
    What does the rule add?
    1. ASpace between the paragraph's content and its border
    2. BSpace outside the paragraph's border
    3. CA 12-pixel border around the paragraph
    4. DA 12-pixel font size

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Description
Quiz on MKTG 4620, created by Mariam Saade on 20/09/2026.
Language
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