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100.) People value the product more highly when it's physically in front of them
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Slide Set on 100.) People value the product more highly when it's physically in front of them, created by Brooke Foote on 21/01/2019.
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Brooke Foote
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Brooke Foote
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Slide 1
People value things physically near them
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Slide 2
Proximity equals value
People will value a product that is physically near them as higher value. Simply seeing text will make the product be of lowest value. However, if you put the product behind glass, it decreases its perceived value but only slightly.
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All gifs from giphy.com All images shared from Reddit.com Video - "The Paradox of Choice": Ted Talk by Dr. Barry Schwartz
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