Flashcards
Advertising Vocab (From Notes)
Cards in this deck (3)
- 1Product* Cannot be touched or tasted
* Are performed as an “action”
* May be categorized as either “pure” or “product-related” - 2Pure Services* Do not include a tangible product
* Are the primary “product” of a business
* Include direct services offered by businesses, such as:
- banks
- insurance agencies
- beauty salons - 3—
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- Description
- Collection of the terms that we took notes on during class
- Created by
- Brandon Hatley
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