Flashcards
Comm 101 Final Exam
Cards in this deck (58)
- 1mass communicationthe process in which professional communicators use media to spread messages fast
- 2intended effectsdeliberate messages sent by the communicatory to influence the recipient
- 3unintended effectsunexpected viewer reactions like stereotyping or violence
- 4small group communicationthe study of messages produced during decision making interactions
- 5normative influenceoccurs when a member of a group changes their mind to be consistent with what other members prefer
- 6communicative influencethe quality of arguments and the evidence that supports them to be persuasive
- 7promotive communicationmessages that assist a group in identifying relevant characteristics of a problem and developing solutions
- 8disruptive communicationshinders effective group problem-solving and decision making
- 9intergroup communicationcommunication between people from different social groups
- 10six types of intergroup communicationage, race, religion, gender, sexual preference and nationality
- 11environmental communicationthe study of how cultures understand environmental messages
- 12three types of environmental communicationcommunication, environmental studies, psychology
- 13social science approachmethods and assumptions derived from psychology and sociology that study behavior
- 14interpretive approachmethods from anthropology and linguistics that study individual quality and personal observation
- 15critical approachcreating change by examining power relationships within cultures; especially social, political, economic and historical contexts
- 16individualismthe tendency of people in a given culture to value individual, being independent
- 17collectivism"group identity" rather than individual identity
- 18high-context culturesmore skilled in reading nonverbal behaviors, their communication is indirect
- 19low-context culturesemphasize verbal messages and shared information
- 20masculinity culturesvalue work, strength, competition and assertiveness, sex roles are defined
- 21feminine culturesvalue affection, compassion, nurturing, nonverbal communication is important
- 22three master normsrespect for human dignity, truth telling, nonviolence
- 23ethnocentrismthe tendency to judge the values, customs, behaviors, or other aspects of another culture
- 24stereotypesinadequate because they are generalizations based on limited experience
- 25homoegenizationthe tendency for cultures in contact with one another to become increasingly similar to one another
- 26social comparison theoryall human being have a need to evaluate their own opinions and abilities, comparing yourself to others
- 27risky shift phenomenontendency of people to increase their willingness tot make risks as a result of a group discussion
- 28groupthinkproblem-solving process where accepted ideas by a group are not examined and opposing ideas are analyzes
- 29brainstormingno criticism of ideas, freewheeling is encouraged, quantity is desired
- 30group task rolesthese behaviors are directed toward accomplishing the group's objective through problem solving
- 31group-building and maintenance roleshelp interpersonal functioning of the group, they help alter the way of working
- 32individual rolesbehaviors are designed to satisfy an individual's needs than to contribute to the needs of the group
- 33cohesiveness in a groupthe total field of forces acting on members to remain in the group
- 34aspect of mediated encounters - the sensory inputhas potential for receivers is more limited
- 35aspect of mediated encounters - receivers of mediated messagehave little or no control over its sources-feedback is limited
- 36aspect of mediated encounters - sources of mediated messagesare known either in a limited way or not known at all, only imaged
- 37gatekeepera person who, by selecting, changing or rejection messages, can influence the flow of information to a receiver.
- 38hypodermic needleeach audience member receives messages directly the from source of given medium
- 39two-stop flow modela theory that information is passed from the various mass media to certain opinion leaders and from these leaders to other people within the population
- 40_____ are ____; they are the very first to adopt new ideas2.5%, innovators
- 41_____ are ______; they like to accept new ideas and perhaps fads13.5%, early adopters
- 42_____ are_____; accept new ideas early on34% , the early majority
- 43___ are ___; accept new ideas later34%, the late majority
- 44_____ are ____; those most resistant to adopting new ideas16%, laggards
- 45advertisingany form of non personal presentation and promotion of ideas, goods, and services paid by a sponsor
- 46public relationsserves as a management function, relations with the public
- 47narrowcastingprogramming designed to target a specific segment of the media audience
- 48_____ the speed of communicationincreasing
- 49major changes in the _____ of information ____, stores and _________volume, transmitted, retrieved
- 50increasingly ______ societyvisual
- 51a mediuma device that moved information over distance so that people who are apart can communicate
- 52two main points of social information processing theory1. individuals who want to have relationship form impressions 2. the exchange of social information through texts isn't as affective as face to face
- 53U.S mail is ______private
- 54wireless boorishnessanger over the inappropiate use of cell phones by others
- 55pictographsthose who saw pictographs were able to interpret the indeed meaning
- 56magic bullet theorystated that mass media messages reach virtually every member of an audience
- 57selective influenceeffects on some people but not on others
- 58modelingpeople who replicate what they see in the media to become more "attractive"
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- Flashcards on Comm 101 Final Exam, created by Melissa McBryan on 11/12/2017.
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- Melissa McBryan
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