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Mind map

Digital in 2018 Global Overview

Gabriel Peñaranda Spanish

Map content

Digital in 2018 Global Overview

  1. Población - 7,6 B

    • 53% Internet Users
      • +7% vs 2017
    • 42% Active Social Media Users
      • 39% Active Mobile Social Users
        • +14% vs 2017
      • +13% vs 2017
    • 68% Unique Mobile Users
      • +4% vs 2017
  2. Brnding

    • Clientes que realmente queremos
    • Foco en la creatividad
    • Facilidad en compra online
    • Canales de comunicación siempre abiertos
  3. Tendencias

    • Social ROI
    • Social TV
    • AI
    • Social Data

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Description
Global overview in "Digita in 2018" report by Hootsuite
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