Mind map
Advantages of understanding the value of intangible assets in a business
Map content
Advantages of understanding the value of intangible assets in a business
Grant rights and generate income
- Cost reduction, productivity increase and loss reduction.
- Customers use the products more
- Significant gain
- Customers use the products more
- Cost reduction, productivity increase and loss reduction.
Types of capital
- Intellectual capital
- Human capital
- -Knowledge -Innovations -Abilities
- Human capital
- Structural capital
- -Patents -Licenses -Software
- Intellectual capital
Protection of intellectual property.
- -Secure benefits for human intelligence. -Recompensate creativity and human effort. -Value to employees
Methods to estimate the value
- The impact of intangible assets.
- -Relation between the product and knowledge. -Interpersonal relations
- -Managers and employees -Employees and employees -Employees, managers and customers.
- Teamwork
- Success of a business
- Generate more profits
- Technical-scientific knowledge
- -Techniques applied to employees. -Patents and licenses
- Protection titles
- Avoid use, manufacture or sale without consent
- Protection titles
- -Techniques applied to employees. -Patents and licenses
- Technical-scientific experience
- -Manufacturing knowledge -Innovations
- -Manufacturing knowledge -Innovations
- Split intangible assets
- Marketing
- Assets used to promote products and services.
- Product brands or commercial designs
- Assets used to promote products and services.
- Technologies
- -Intellectual property right -Transfer of knowledge
- Customers
- Customer knowledge Contracts, supply, advertising, license agreements
- Artistic nature
- Works of art or creations.
- Marketing
- The impact of intangible assets.
Information
- Description
- Mind Map on Advantages of understanding the value of intangible assets in a business, created by Andres Borja Carrero on 14/10/2019.
- Created by
- Andres Borja Carrero
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