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Mind map

Field Research uses data collected first hand

vitacveitch Bus Man English

Mind map about field research data collection: surveys, observation and experiments

Mind map: field research data collection

Map content

Field Research uses data collected first hand

  1. Surveys

    • Questionnaires
      • Face To Face
      • Postal
    • Interviews
      • Personal Interviews
      • Group Interviews
    • Consumer Pannel
  2. Observation

    • Audits
      • Physical stock checks of goods in shops
    • Watching
      • Measuring the flow of traffic past posters
    • Recording
      • Meters when record when TV sets are switched on to analyses viewing patterns
  3. Experiments

    • Tasting in supermarkets when new products are launched

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Bus Man Mind Map on Field Research uses data collected first hand, created by vitacveitch on 17/04/2013.
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vitacveitch
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