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Description
Mind Map by Jonathan Pickard, updated more than 1 year ago
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Created by Jonathan Pickard
over 5 years ago
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1.1.1 The Market
- A market is any medium in which buyers and sellers interact and agree to trade at a price.
- Mass Markets
- A mass market is a very large market where most people will tend to buy the same or similar products.
- A mass market is a very large market where most people will tend to buy the same or similar products.
- Niche Markets
- Niche markets can develop where a business identifies a small market with specific needs for specialised products or services.
- Niche markets can develop where a business identifies a small market with specific needs for specialised products or services.
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