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FREEMIUM FLOW / PAID CAMPAIGN

Description

freemium flow from paid campaign

Mind Map by Matteo Donnini, updated more than 1 year ago

	Created by Matteo Donnini about 9 years ago

21

0

Resource summary

FREEMIUM FLOW / PAID CAMPAIGN

FLOW 2 / CHALLENGER
1. GAMEOVER WALL
  1. PLAY AGAIN (4 MORE CREDITS as bonus)
    1. GAMEOVER WALL / 0 credits / free trial ended
      1. SUBSCRIBE
      2. INVITE & CHALLENGE MAX 5 FRIENDS / day / 7 dd (earn 1 credit per invitation)
        TO BE IMPLEMENTED: MAX 5 INVITATIONS PER DAY X MAX 7 DD (35 INVITE AND PLAYS)
        WALL: "se vuoi accedere a tutto il catalogo, sottoscrivi l'abbonamento"
"SHARING" TOUCHPOINTS
1. POST ON USER TIMELINE
  1. 2) SHARE SCORE
  2. 4) TOP TEN RANKING
  3. 3) AVATAR
  4. 1) WON A CHALLENGE
2. TO BE IMPLEMENTED ALL
FLOW 1 / CHALLENGED
1. NOTIFICATION
  1. FB LOGIN
    1. WALL "CHOOSE YOUR CHALLENGE"
      1. PLAY (1 CREDIT)
        GAMEOVER WALL
        RE-MATCH (1 MORE CREDIT)
        GAMEOVER WALL
        PLAY AGAIN (3 MORE CREDITS as welcome bonus)
        1) TO BE IMPLEMENTED: 3 MORE PLAYS
        2) TO BE IMPLEMENTED: RECOMMENDED
        GAMEOVER WALL / 0 credits / free trial ended
        INVITE & CHALLENGE MAX 5 FRIENDS / day / 7 dd (earn 1 credit per invitation)
        NO INVITE & CHALLENGE PER INVITATI GUEST? if yes...
        TO BE IMPLEMENTED: MAX 5 INVITATIONS PER DAY X MAX 7 DD (35 INVITE AND PLAYS)
        WALL: "se vuoi accedere a tutto il catalogo, sottoscrivi l'abbonamento"
        SUBSCRIBE
        TO BE IMPLEMENTED: 1 REMATCH
      2. 1) TO BE IMPLEMENTED: 1 SFIDA PER UTENTE PER OGNI GIOCO CON PUNTEGGIO PIU' ALTO
      3. 2) TO BE IMPLEMENTED: "DECLINE" BUTTON
    2. 1) TO BE FIXED: FB LOGIN DA DESKTOP

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