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INNOVATION SYSTEM

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INNOVATION SYSTEM

INNOVATION MATRIX (NEW VERSION)
- Depends on
  - Novelty of companys offering novelty ofits customer markt
    - levels of innovation ambition
      - CORE
        Lower level optimizing existing products for existing customers
      - ADJACENT
        Medium level expanding from existing business
      - TRANSFORMATIONAL
        Higher level
        inventing thing for markets that dont yet exist
H.lgor ansoff matrix cold versions
- Tactics according to
  - launching a new product, entering a new market or both

Description: User has deleted their subject information Mind Map on INNOVATION SYSTEM, created by Deleted user on 09/10/2016.
Created by: Deleted user · Oct 2016
Updated: Oct 10, 2016
Views: 18
History: Created by Marcela Martinez · Oct 6, 2016

Copied by Jorge Vallejo · Oct 9, 2016
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