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Survey design

Joseline Barros Inglés 7 fichas

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  1. 1QuestionnaireAlso known as survey, it's a standardized method of collecting quantative and qualitative data from individuals.
  2. 2Response Biasseveral factors can influence your survey, leading you to a false or incorrect data, making your survey results untrue.
  3. 3Double-barreled questionsThey are two questions combined in one.
  4. 4Leading questionsQuestions that reveal what results you are expecting.
  5. 5Likert scaleAlso known as level of agreement, it's a type of rating scale, that measures the level of agreement or disagreement of the respondent towards the research topic.
  6. 6JargonWords or expressions that are used by a particular profession or group and are difficult for others to understand.
  7. 7Pilot testingAllows you to test your research approach with a small number of test participants before you conduct your main study.

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Fichas sobre Survey design, creado por Joseline Barros el 29/12/2022.
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Joseline Barros
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