Fichas
Selecting the right type
Fichas del conjunto (6)
- 1Design goalIdentify age, attention span, demographics of audience. Narrow typeface choices down.
- 2Legibility/readabilityTypeface is legible : size of counters, x-height, character shapes, stroke, contrast, serif.
Typeface is readable : size, leading, line length, alignment, letter spacing, word spacing. - 3Text/displayText type designed to be legible and readable at small sizes. Uncomplicated, open spacing.
Display type more stylish and expressive at the cost of legibility and readability - 4Typographic illustrationStrong, nonverbal way. Type within illustration.
- 5Script, calligraphic and handwriting fontsOverlaps both text and display categories. Invitations, announcements, initial letters. strong graphic statements.
- 6Fonts not enough?Cannot be achieved, go to hand-letterer, calligrapher.
Don't use two fonts too close in style. Emphasis, separate thoughts, distinct differences.
Información
- Descripción
- Graphic Design Fichas sobre Selecting the right type, creado por Hansa Luximan el 16/06/2014.
- Creado por
- Hansa Luximan
- Visitas
- 16
- Valoración