Consumer behavior

Consumer behavior

1. consumer market

   • is a marketplace consisting of household consumer who buy goods for invidual or family consumptiion

2. lifestyle

   • denoting advertising or products designed to appeal to a consumer by association with a desirable lifestyle

3. Preception

   • Encompasess a customer impression, awareness and consciousnes about a company or its oferrings

4. Gruops

   • a number of people or things that are located close together or are considered or clased together

5. Learing

   • changes in a inviduals behavior arising from expirience

6. consumer buyer behavior

   • The sum total of consumers attitudes, prefeences, intentions, and decision regarding the consumer behavior

7. opinion leaders

   • Is a well- known individual that has the ability to influence public opinion on the subject

8. Motive

   • Buying motive relates to the felings and emotiont of people

9. New Task

   • New task purchase is the one purchase desicions that has not been done previously by the business as they did not have the need for a new pruduct

10. Culture

11. Attitude

12. Belief