Development

Development

1. Team 1

   • Development of creative problem-solving ideas
     • This phase comprises the period of detection and identification of the problem, as well as the efforts of understanding and training related to it and the search for information.
       • Creativity techniques to develop ideas.
         • Creative techniques respond to the need of work teams to find the best solutions to certain problems.
           • Osborn questions
             • This is a fundamental set of questions that are used to formulate as many approaches to the problem
           • Brainstorming
             • Brainstorming is a group work tool that facilitates the emergence of new ideas on a given topic or problem.
               • Conclusion
                 • In conclusion, the development of creative ideas tends to give original results since different points of view are taken into account to reach a common agreement.

2. Team 3

   • Concept Development
     • Concept development is a process driven by a set of customer needs and target product specifications that are transformed into a set of conceptual designs and potential technological solutions.
       • HOW TO INCREASE EFFICIENCY IN PRODUCT DESIGN
         • Adopting formalized, repeatable and transparent concept development processes
           • Capture and catalog conceptual ideas to eliminate repetition
             • Improve execution and visibility of the project team's progress
               • PROTOTYPES AND MODELS
                 • A prototype is a preliminary version of an information system for demonstration or evaluation purposes.
                   • It is a less formal method of development.
                     • Prototyping is a technique for understanding specifications.
                       • A prototype can be removed.
                         • IMPACT THEORY
                           • The theory of social impact is useful to understand in which social situations a greater influence is produced.
                             • LAWS OF SOCIAL IMPACT THEORY
                               • The second law is the psychosocial law. According to this law, the greatest social impact occurs when there is only one source. That is, when there is no source and suddenly one appears.
                                 • BRANDING STRATEGY
                                   • Most companies see brand strategy as an action to increase sales, however, the moment of purchase is only half of the way in the construction of branding.
                               • The first law is the law of social forces. This law states that social impact is a function of the three factors in the previous section.

3. Team 2

   • Osborn list of questions
     • The “Osborn Questions” are so named as they were defined by Alex Osborn. He is considered the creator of Brainstorming or Brainstorming when, apparently, he brought together his team to generate ideas that managed to save his advertising agency at the beginning of the 20th century.
       • List of Questions
         • When? What kind of...? What kind of...? With what? Why? / Because it causes? For what? Which? In which? What?, etc..
           • Random word method
             • The RANDOM WORDS or RANDOM INPUT technique is a variation of lateral thinking that is very easy to use.
               • Techniques to get the random words
                 • Write lots of words on cards and put them in a ball or box. We close our eyes and they go out randomly. Open a dictionary or newspaper to a random page and choose a word.
                   • What are morphological charts?
                     • It is the set of names, figures or other data presented graphically, so that the relationship between them is noted.
                       • What are they used for?
                         • Its objective is to solve problems by analyzing the parts that compose it. It is based on the conception that any object of our thought is composed or integrated by a certain number of elements and on the consideration that these have their own identity and can be isolated.
                           • Conclusion
                             • In conclusion, the random words technique helps us to have an idea or ideas and to be able to see them from a non-ordinary point of view, making it possible for two totally different ideas to be used in the same environment.

4. Team 4

   • Idea Development
     • Are mental representations of reality that arise from reasoning or imagination, and subsequently give rise to concepts. Having an idea is considered the most basic and fundamental act of understanding.
       • Prototyping.
         • It is a less formal method of development. Prototyping is a technique for understanding specifications. A prototype can be eliminated.
           • TECHNICAL VIABILITY
             • Is evaluated before a certain requirement or idea to determine if it is possible to carry it out satisfactorily.
               • MARKETING IMPACT
                 • The marketing impact requires certain skills such as: research, concentration and interpretation by the staff involved in this situation.
                   • COST-BENEFIT
                     • The cost/benefit analysis measures the relationship between the cost per unit produced of a good or service and the profit obtained from its sale.