Mapa mental

VMOSA

Thomas Dekelver Inglés

Contenido del mapa

VMOSA

Vision
- Flowering Children Throug Companions
Mission
- Peluche helps children, ageing from 3 to 18 years old, without daily parental support, to become fulfilled blossomed adults, through everyday individual accompaniment, regular group activities and academic support provided by devoted volunteers.
Objectives
- By the end of 2016, implement a systematic and formalized approach to finding sponsors
- Increase and smooth annual donations
- In three to five years, raise the proportion of individual donations compared to corporate donations to 30%/70%
- By the end of 2016, enhance visibility and awareness
Strategies
- Implement a systematic method to target, contact and give feedback to companies
- Host regular public events, make partnerships and collaborations with a public figure
- Enhance visibility through media presence
Action Plans
- - Create a data base
  - Analyse patterns of donators
- - Host one yearly big event for fundraising
  - Host regular but smaller actions
    - Christmas market
    - Annual meals
    - Participate to second-hand fair
  - Contact Belgian celebrities
  - Select an ambassador that shares the values of Peluche
  - Joint events with other NGOs
  - Partnerships with student associations
  - Running event
  - Partnerships with toy stores
- - Create a Facebook page
  - Improve current website
  - Make some radio spots
  - Improve the logo so that it fits with Peluche's diverse activity and 3 to 18 children