Test
3.01 H&T Quiz
Preguntas del test (11)
1A tour operator developed special tour packages for individuals who ride motorcycles. What did the tour operator use to segment the market?
- AEthnicity
- BLife cycle
- CDemographics
- DPsychographics
2The owner of an advertising agency plans to leave town to negotiate a merger for her/his company. What is the purpose of the trip?
- AEducation
- BBusiness
- CFamily
- DLeisure
3Which of the following is an example of an intrinsic factor that often motivates individuals’ travel choices?
- ASafety needs
- BSocial reasons
- CCultural values
- DFamily expectations
4Because Caleb doesn’t want to go through the hassle of renting a car while traveling for business, he typically stays at hotels that offer shuttle service to and from the airport. What is the motivation for Caleb’s lodging choices?
- AThe need for security
- BThe need for recognition
- CThe desire for convenience
- DThe desire for quality accommodations
5Which of the following is an example of leisure travel?
- ARyan flies to Boston to make a sales presentation.
- BRachel rides a train to Dallas to attend a trade show.
- CThomas flies to Florida to visit his parents for a week.
- DTara drives to San Francisco to sign a contract on her employer’s behalf.
6What amenities are many hotels offering to attract the growing number of women business travelers?
- AConcierge services
- BHousekeeping services
- CExtra security measures and spa services
- DRoom service and brochures to local attractions
7Sleep Well Motel is located near a major highway that is 100 miles away from a well-known beach destination, and the average stay of a guest is one night. What is the Sleep Well Motel’s target market?
- ATransient traveler
- BCollege students
- CMarried couples
- DBusiness people
8Which of the following is a political factor that may impact travel behavior:
- AHealth issues
- BTerrorist threats
- CFlight schedules
- DFinancial difficulties
9Lily is traveling to Charleston, South Carolina, to attend her best friend’s wedding. What is the purpose of Lily’s trip?
- ARelaxation
- BVisit family
- CSightseeing
- DSpecial event
10A cruise line offers a three-day Caribbean cruise that includes activities for parents, childcare services, and a variety of activities for children ages 6 months to 17 years old. What is the cruise line’s target market?
- ASingle adults
- BYoung families
- CBaby boomers
- DSenior citizens
11What is an important consideration for most leisure travelers when they are planning their vacations?
- ATravel budget
- BAirline seating
- CCheckout process
- DBanquet facilities
Información
- Descripción
- NC Hospitality & Tourism 3.01 Quiz
- Autor
- Chad Collins
- Idioma
- English
- Visitas
- 796
- Etiquetas
- Valoración
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