Flashcards
Passing off
Cards in this deck (4)
- 1SubsistenceGOODWILL - benefit or advantage a business has in connection with customers
--> Get up/reputation
--> duration / place - 2Protectsunregistered TM --> goodwill rather than the trade mark itself (trade mark is a property right)
- 3MisrepresentationAs to trade origin.
false endorsement
--> public confusion in eyes of the consumer --> who is the consumer?
-Likelihood
- misleading/false message - 4DamageLikelihood, not actual
-Financial
-erosion of distinctive quality
- dilution as to the product
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- Description
- Postgraduate CLIP Flashcards on Passing off, created by gabyc880 on 07/06/2013.
- Created by
- gabyc880
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