Flashcards

Business: Section 2: Chapter 9: Internal and External Communication

HRYN red Business GCSE English 29 cards

Cards in this deck (29)

1CommunicationThe transferring of a message from the sender to the receiver, who understands the message.
2MessageThe information or instructions being passed by the sender to the receiver.
3TransmitterThe person starting off the process by sending the message.
4ReceiverThe person who receives the message.
5FeedbackThe reply from the receiver which shows whether the message has arrived, been understood and if necessary, acted upon.
6What is the Process of Communication?Transmitter to medium to receiver (feedback)
7MediumThe method used to send a message, ie a letter is a method of written communication and a meeting is verbal communication.
8Internal CommunicationCommunication between members of the same organization.
9External CommunicationCommunication between the organisaiton and other organisations or individuals.
10What are main examples of external communication? 4Orders for gods from suppliers
Sending information to customers about prices and delivery times
Advertising goods or services
Asking customers to pay bills on time
11One-way CommunicationA message which doesn't call for or require a response.
12Two-way CommunicationWhen the receiver gives a response to the message and there is a discussion about it.
13What are 2 advantages of Two-way Communication?•Becomes clear to the sender whether the person has understood it and acted upon it. If not, the message needs to be sent again or made clearer.
•Both people are now involved in the communication process – receiver feels more part of this process and made a real contribution to the topic – may motivate receiver.
14What are some features of Effective Communication? 4Clear message, appropriate medium/message, right person (internal – people in same organization, external – other organisation) and feedback is appropriate
15What are the methods of communication?Verbal
Written
Visual
16Verbal Communication Name some examplesMethods of communication involve the sender of the message speaking to the receiver.
Methods: face to face, meetings, telephone, video conference, team briefings.
17Written CommunicationMethods include letters and notices/posters but increasingly involve the use of IT.
18Visual Communication Give some examplesMethods such as diagrams, charts and videos.
Methods: films, videos, PowerPoint displays, posters, charts, diagrams, photographs
19What are the factors for choosing the correct/appropriate communication method? 7•Speed – ie about canceling meeting before person gets a flight.
•Cost – importance to keep costs down or be more effective?
•Message Details – Clearly written, if need visual like charts
•Leadership Style – democratic – may need 2 way communication
•Receiver – if many or individually, where are they?
•Importance of a written record – legal or receipts written if need to be accessed later.
•Importance of Feedback – quickly? Then verbal or on a sheet, written?
20What are 3 advantages of Verbal Communication?• Information given quickly – efficient for a large amount of people
• Opportunity for immediate feedback and 2 way communication
• Body Language and facial expression – not for telephone conversations
21What are 3 Disadvantages of Verbal Communication?• In a big meeting, there isn’t a way of telling if everyone’s listening or understood the message
• Can take longer to use verbal methods of feedback than written
• Doesn’t provide an accurate, permanent record of the message needed
22What are some examples of Written Communication and some features? 6•Business Letter – follow set structure either internal or external communication
•Memos – only internal
•Reports – detailed documents on a topic or issue/problem
•Notices pinned on boards – display information to everyone – not guaranteed they’re real
•Text message – quick and convenient, easy, discrete, record but can’t know mood of reader
•Email, social network sites, IT – Hard copy can be required, easy, effective
23What are 4 advantages of Written Communication?•Hard evidence, facts that can be used later
•Essential for detail or if someone forgets
•Written work can be copied instead of telephoning everyone individually – quicker
•Electronic is cheap and quicker and be sent to many people
24What are 4 Disadvantages of Written Communication?•Direct feedback isn’t always possible – emails can block up important emails
•Not easy to make sure emails have been received and acted upon unlike verbal.
•Language can be difficult and bore reader if too long
•No body language
25What are 3 advantages of Visual Communication?•Appealing and attractive –more interesting
•Easier to read figures
•Make written messages more clearer to illustrate point
26What are 2 disadvantages of Visual Communication?•No feedback and may use other form of communication to check if message was understood
•Charts/graphs are sometimes difficult to interpret
27Formal CommunicationWhen messages are sent through established channels using professional language.
28Informal CommunicationWhen information is sent and received casually using everyday language.
29What is the Summary of Barriers to Effective Communication: How and why 4 Hows.•Sender: Poor attitude/body language wrong, unclear message, message too long, sent to wrong person.
•Medium: Too many people pass on message, message may be lost, wrong channel used, technical breakdown
•Receiver: Lack of trust, poor attitude, doesn’t listen
•Feedback: Not sent, unclear, not asked for
Note: Must come up with ways to tackle them

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Description: Business GCSE (Unit 2: People in Business) Flashcards on Business: Section 2: Chapter 9: Internal and External Communication, created by HRYN red on 20/05/2020.
Created by: HRYN red
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