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Flashcards

Ag Sales: Communication Process

shgibson English 24 cards

Cards in this deck (24)

  1. 1Basic Communication Modelsource-encoding-message/channel-decoding-reciever
  2. 2Sourcesalesperson
  3. 3encodingmessage development
  4. 4message/channelsales presentation
  5. 5decodingbuyer interpretation
  6. 6receiverbuyer
  7. 7Creating the idea and putting the idea into a form that can be used to transfer information.Encoding
  8. 8Converting the idea into words, or gestures that convey meaning.Encoding
  9. 9How messages are transmitted.Channel
  10. 10The recipient of the message.Decoding
  11. 11Verbal V. Non-Verbal Communication10% words
    40% What you hear
    50% Body Language
  12. 12Non-verbal provides what percent in face to face communications?93%
  13. 13Types of body language.shaking hands, eye contact, facial expressions and territorial space
  14. 14Characteristics of shaking hands.degree of firmness
    eye contact
    depth
    duration
    dryness of hands
    smile
  15. 15intimate distance6-8 inches
  16. 16personal distance1.5- 4 feet
  17. 17social distance4-12 feet
  18. 18public distance12-25 feet
  19. 19Barriers to communication in a sales call.-differences in perception
    -buyer doesn't need product
    -sales pressure
    -information overload
    -disorganized sales presentation
    -distractions
    -different communication styles
    -poor listening
  20. 20What percent of what we hear is incorrect?75%
  21. 21The process of sending back to the speaker what you as listener think the individual meant, both in terms of content and feelings.Active Listening
  22. 22Strategies for listening.-take notes
    -ask questions and clarify
    -repeat back what you thought you heard to check for understanding
  23. 23Ability to perceive another person's worldview as if it were your own.Empathic Listening
  24. 24Used to evaluate the accuracy, meaningfulness and usefulness of the information given.Critical Listening

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Flashcards on Ag Sales: Communication Process, created by shgibson on 29/09/2013.
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shgibson
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