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Description
Flashcards by Greg MacPherson, updated more than 1 year ago
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Created by Greg MacPherson
over 2 years ago
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| Question | Answer |
| Unit Nine - Module 75 Conformity and Obedience | Conformity and Obedience |
| social influence | The process by which social groups and individuals exert pressure on an individual, either deliberately or unintentionally. |
| social norms | Understood rules for accepted and expected behaviour. |
| conformity | Adjusting our behaviour and/or thinking to coincide with a group standard. |
| normative social influence | Influence resulting from a person's desire to gain approval or avoid disapproval. |
| informational social influence | Influence resulting from one's willingness to accept others' opinions about reality. |
| social contagion | The spread of behaviours, attitudes, and emotions through crowds and other types of group gatherings. |
| chameleon effect | A type of social contagion where there is an unknowing mimic of other people's behaviours, including postures, mannerisms, facial expressions. |
| emotional contagion | A type of social contagion involving the spontaneous spread of emotions and related behaviours. Such emotional convergence can happen from one person to another, or in a larger group. |
| social role | The expectations for people who occupy a given social position. |
| obedience | The changing of one's behaviour at the direct order of an authority figure. |
| Solomon Asch | Polish-American psychologist known for his work on conformity. The Asch study demonstrated that people are loathe to contradict the opinions of a group. |
| Philip Zimbardo | Stanford psychologist who conducted the infamous Stanford Prison Experiment that demonstrated to power of social roles. Students role-playing prisoners and guards acted in surprisingly negative and hostile ways. |
| Stanley Milgram | Yale psychologist conducted the famous experiment on obedience where participants shocked other confederate participants for each incorrect answer. They were willing to increase voltage when told by an authority figure. |
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