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Flashcards

2 ~ Demand

Tara Pugal Economics AS - Level English 17 cards

Cards in this deck (17)

  1. 1Define demandthe quantity of a good/service consumers are willing and able to buy at a given price in a given time period
  2. 2Define utilitythe individual demand at a certain value we place on a product usually linked to usefulness or enjoyment
  3. 3Define effective demandwhen a desire to buy a product is backed up by an ability to pay for it
  4. 4Define derived demandthe demand for a factor of production used to produce another good/service
  5. 5What is an example of derived demand?steel:
    strongly linked to the market demand for cars and construction of new buildings
  6. 6What is the law of demand?inverse relationship between price of a good and demand for it
    1. if prices fall, demand rises
    2. if prices rise, demand falls
  7. 7What does the demand curve show?the relationship between the price of an item and the quantity demanded over a period of time
  8. 8What is the income effect?when the P of a good falls because the consumer can maintain the same C for less expenditure (provided the good is a normal, some of the resulting ↑Y is used to buy the product)
    ↓P = ↑Y = ↑D
  9. 9As ↓P, a consumers.. (3)willingness to pay ↑
    opportunity cost of purchasing ↓
    switches away from rival products
  10. 10What are some conditions of demand? (6)changing P of substitutes (competitive D)
    changing P of complements (joint D)
    changes in consumers Y
    ir
    effects of advertising and marketing
    seasonal factors
  11. 11What is marginal utility?the change in satisfaction from consuming one extra unit of a good or service
  12. 12What is the law of diminishing returns?marginal utility decreases as more units are consumed
  13. 13Why is the D curve downward sloping?because after a certain point, marginal utility will start to fall (diminish)
  14. 14What is seasonal D?seasonality refers to fluctuations in D related to months of the year
  15. 15What is an example of seasonal D?↑D for ice cream in summer
  16. 16What are social factors of D? (3)awareness (e.g. health risks)
    social norms
    social pressures
  17. 17What are emotional factors of D? (2)times of insecurity
    strong emotional attachment

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Description
AS - Level Economics (Microeconomics) Flashcards on 2 ~ Demand, created by Tara Pugal on 15/01/2016.
Created by
Tara Pugal · Jan 2016
Updated
May 15, 2016
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