Flashcards
Key concepts lean startup

Cards in this deck (13)
- 1What are the four main phases of Steve blanks lean start up model?1. Customer Discovery
2. Customer validation
3. Customer creation
4.
Company building - 2How many overall high-level phases are there to Steve blanks lean start up model?Four – customer discovery, customer validation, customer creation, company building.
- 3What are the four stages of Steve blank's first step of lean start up?His first step is customer discovery. It's 4 phases are:
1. Hypothesis
2. Test a problem
3. Test the solution
4. Validate or pivot - 4What are the Numonics for Steve blanks for high-level steps of the lean start up?1. Into CUSTARD, plus a flying Disc – like a flying disc us at the Olympics
2. Valley
3. Crate
4. A building - 5What are the Numonics for the four stages inside of Steve blank's first high-level step in the lean start up?Since his first high-level step is disc/customer discovery, that disk flies onto the back of the:
1. Hippopotamus
2. Testy fly – test the problem
3. Testy fly – test the solution
4. Validate or pivot - 6Validation appears so far in two places. Validation appears twice so far and Steve Blank's model. Where, and how are they different?It appears in both the highest level steps of Steve blank's model, and validation in the context of customer discovery, customer validation, create customer, company building. The second place it appears is inside of his first step above, which is: hypothesis, test problem, test solution, validate or pivot
- 7How do I distinguish between the two times that "validation" shows up so far in Steve Blanks model?The first time is with the pneumonic of Valley in the highest level of his four stages. The second time is one level lower, inside hippopotamus/hypothesis, Testy fly – problem, testy fly – solution, validate or pivot. That second time, validate does not use the pneumonic of Valley because I have reserved valley for the highest level
- 8Which two phases of Steve blanks high level four phases of lean start up is the book about: the start up owners manualThat book is only about the first two of the four phases.
Which two?
1. Custard Customer discovery
2. Custard/customer validation
What are the other two high-level faces?
3. Custard creation
4. company building - 9What is the difference between what start ups do with business models as compared to what established companies do with business models?While established companies EXECUTE business models, start ups SEARCH for business models
- 10What is the parallel process to product development?CUSTOMER development.
Not PRODUCT development.
The latter is inside an already established company - 11You don't EXECUTE business model. Instead, what do you do with it?You SEARCH for it!
- 12Why did Steve write an entire book on only the first two steps of his four step lean start up model?Because the first two steps are about FINDING/searching for the business model, versus steps three and four are about executing the business model
Customer discovery, customer validation are the first two steps and those are the ones about SEARCHING for a business model versus executing it - 13What are the six characteristics of early evangelists?They have a problem and they're trying to solve it all though ineffectively

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- - Lean startup Flashcards on Key concepts lean startup, created by Kelly Fidei on 16/04/2017.
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- Kelly Fidei
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