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Research Instruments

Questionnaires

Interviews

Content analysis

Focus groups

The panel has prepared in advance the questions you will be asked.

effective questionnaire is one that enables the transmission of useful and accurate information or data from the respondent to the researcher

The group-administered questionnaire

The household drop-off survey

Interviews have long been used in research as a way of obtaining detailed information about a topic or subject.

The interview development process begins by broadly indicating the questions which you’d like to ask.

Pilot your questions

Select your sample interviewees

content analyses are conducted on a number of text pieces in order to explore the coverage of particular themes

Qualitative content analysis

This is essentially what content analysis does

Content analysis is an extremely broad area of research – its coverage includes both quantitative and qualitative approaches to analysis

Focus-group interviews are at the opposite end of the spectrum altogether, modified yet further until they resemble hardly at all the kinds of interviews you are obliged to endure in your efforts to find your ideal job

A focus group is a carefully planned and moderated informal discussion where one person’s ideas bounce off another’s creating a chain reaction of informative dialogue

You should consider using focus groups in your research if you can answer ‘Yes’ to any of the questions which follow.