Advertising

Description

Mind Map on Advertising, created by Alejandra Isabel Nuñez on 16/05/2019.
Alejandra Isabel  Nuñez
Mind Map by Alejandra Isabel Nuñez , updated more than 1 year ago
Alejandra Isabel  Nuñez
Created by Alejandra Isabel Nuñez almost 7 years ago
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Resource summary

Advertising
  1. Is the public promotion surcharge as a producer, service,business or event, to attract or increase interest in it.
    1. Types of Media
      1. What is media
        1. Is a Chanel it system of communication
        2. Newspaper
          1. Are the main advertising medium in the U.S
            1. Direct-Mail Advertising
              1. Consists of ads sent by mail to people’s homes and business
                1. Online Media
                  1. Two main types of online ads are pop-up and banner ads. ✨pop ups ads appear in a new browser window when you first log in to a web site. ✨ Banner ads are displayed across the top bottom of the Web Page ✨ Webcast is a broadcast made using a Web camera, or cam..
          2. Magazines
            1. Most magazines are national and appear every week (TIME)or every mont (SEVENTEEN). Magazine ads have a longer life than newspapers life.
              1. Directory Advertising
                1. Appears mostly in phone books. It’s especially useful for a local advertisers. A disadvantage of directory ads is that they have to copete te with other similar ads.
            2. Television
              1. These advertising combines sound,images and motion. Tv ads can be informative,entertaining or creative
                1. Radio Advertising
                  1. Radio ads can reach a wide audience. However, they may not be as effective as TV or magazine ads because the cannot use images
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