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Mind map

Factors influencing the purchasing process

brianmusic10 . Psicología Spanish

Map content

Factors influencing the purchasing process

External
- Cultural and social
  - Culture
    - Values
    - Language
  - Subculture
    - Geographic Location
    - Ethnicity
    - Religious beliefs
  - Social Class
  - Membership groups
  - Leaders of opinion
  - Family
  - Roles and status
Internal
- Individual
  - Age
  - Family Life cycle
  - Occupation and economic circumstances
  - Gender
  - Personality
- Psychological
  - Perception
  - Motivation and learning
  - Attituded and beliefs

Information

Description: Psicología Mind Map on Factors influencing the purchasing process, created by brianmusic10 . on 19/06/2020.
Created by: brianmusic10 .
Views: 0
History: Created by Moises Miguel Rocha Molina · May 6, 2019

Copied by brianmusic10 . · Jun 19, 2020
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