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Cross-Cultural Variation In Consumer Behavior

fatima alin rivas quezada Spanish

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Cross-Cultural Variation In Consumer Behavior

  1. Culture

    • knowledge, belief, art, law, morals, customs,
    • norms
      • rules that specify or prohibit behaviors
      • cultural values
        • beliefs that affirm what is desirable
        • sanctions
          • Violation of cultural norms

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Mind Map on Cross-Cultural Variation In Consumer Behavior, created by fatima alin rivas quezada on 27/11/2020.
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