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3575974
Types of consumers
Description
mind map
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impulsive
discount
need based
Mind Map by
Paula Galvan
, updated more than 1 year ago
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Created by
Paula Galvan
over 9 years ago
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Resource summary
Types of consumers
Seasonal consumers
They buy products that are season based or demanded at certain times and not all the times.
Discount Consumers
They are price sensitive and they would rather wait and purchase products when they come with discounts as opposed to when they have no discount.
Impulsive Consumers
They make purchases capriciously, buying when something strikes their fancy.
Need Based Consumers
Those types of consumers who buy goods and services when they need them and not any other time
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