4791966
Description
Mind Map by mtrevi-099, updated more than 1 year ago
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Created by mtrevi-099
about 8 years ago
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Argument
and
Persuasion
- Claim
- the position
on an issue
- not always
directly
- has a reason and
they have
evidences
- not always
directly
- the position
on an issue
- Support
- reasons and
evidence for
the claim
- reasons and
evidence for
the claim
- persuasive
language
- meant to sway people's
feelings, opinions and
actions
- meant to sway people's
feelings, opinions and
actions
- persuasive
techniques
- Emotional
Appeals
- Appeal to fear
- Appeal to Pity
- Appeal to Vanity
- messages that
create strong
feelings to
persuade
- supported by
sound
reasoning and
evidence
- Appeal to fear
- Ethical Appeals
- values or moral standards
that are widely accepted to
persuade readers to accept
a position
- values or moral standards
that are widely accepted to
persuade readers to accept
a position
- Emotional
Appeals
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