Comparison Shopping Peyton Neanover

Comparison Shopping Peyton Neanover

1. includes careful consideration & evaluation of the product's features, prices & quality

2. economic, social, & personal factors all influence a person's buying decisions

3. important steps : 1.decide what it is that you need 2.what is the quality of the product? 3.how much will it cost? 4. how will it be used 5.make a decision

4. 1. making a decision before you enter store will help reduce confusion

5. 2. quality depends on materials used, craftsmanship, & durability

   • look carefully at packaging for damages
   • Consumer Reports and Underwriter's Laboratories are two sources for objective product quality information not associated with manufacturers

6. 3. price of an item is usually one of the most important considerations when shopping for an item

   • some products have additional costs other than the purchase price that needs to be considered to prevent overspending
   • most grocery stores display the unit pricing for products they sell

7. 4. if a product will be used daily, one may desire higher quality to reduce replacement and repair costs

   • important to decide how the product will be used before it is purchased and then buy at the price or quality level that best suits the individual needs and values

8. 5. important to think about how often you will wear a product compared to the price you are paying for it

   • individual's needs, wants, and personal choices will determine which criteria they value the most
   • cost per use/wear is a consideration is when purchasing clothing