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Mind map

Ethical Consumption

Pelin Davidyan English

Map content

Ethical Consumption

  1. Consumer Behaviour

    • Theory of Planned Behaviour
      • Self Interest
      • Beliefs
      • Actual Behaviour
    • Rational Choice Theory
    • Habitual Behaviour
  2. Fair Trade

    • Coffee, Tea, Banana
    • Supermarkets
    • Price Premium
    • Marketing Mix
      • Stimulis
        • Promotions
  3. Ethical Purchase Decision

    • Influencers
  4. Demographics

Information

Description
Mind Map on Ethical Consumption, created by Pelin Davidyan on 04/11/2018.
Created by
Pelin Davidyan
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History
  • Created by Pelin Davidyan · Apr 11, 2018
  • Copied by Pelin Davidyan · Apr 11, 2018
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