Mind map
Classification Of Audiences
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Classification Of Audiences
Demographics
- means what you are, or classifying into categories or in groups. So for business of peoples employment if your in group A you would be working for like bankers, lawyers doctors and so on but for say group E there unemployed and students. So for the audiences you could categories for age, gender, race and film content.
- for demographics they have a bigger audiences group to pick out from age, race, sex and status this can cover lots of media products like TV, Radio and Advertising.
- means what you are, or classifying into categories or in groups. So for business of peoples employment if your in group A you would be working for like bankers, lawyers doctors and so on but for say group E there unemployed and students. So for the audiences you could categories for age, gender, race and film content.
Psychographics
- means there personality and about there values and opinions about stuff and about interests and things that interest them and aiming things at the audiences that appeals to them.
- for psychographics they would be aimed at documentary's because there more about values, opinions and judgment. also Cinema.
- means there personality and about there values and opinions about stuff and about interests and things that interest them and aiming things at the audiences that appeals to them.
Age
- means if they were picking out a age for something. So if they were showing something for 10 years and younger it could not have the same adult content what 18 or older media product would have. So they have to know who they are picking it for and aiming there product at.
- for age they would have to pick the age for different people like kids would like TV like cartoons. Adults like more mature TV and Advertising. old people like radio because it takes them back. also newspapers. also because they all have different opinion.
- means if they were picking out a age for something. So if they were showing something for 10 years and younger it could not have the same adult content what 18 or older media product would have. So they have to know who they are picking it for and aiming there product at.
Gender
- Gender is basically male and female. Gender must always be considered for your audience because male and female like different things for example men like masculine things like action and females like romance and love storys
- for gender they have to think about the different audiences because men like action films and women like love films so they have to think about who they are aiming it at. Also a lot of advertising is aimed at gender, like fashion.
- Gender is basically male and female. Gender must always be considered for your audience because male and female like different things for example men like masculine things like action and females like romance and love storys
Sexual Orientation
- means taking into consideration there sexuality which is made up of three main groups which are Bisexual, heterosexual and homosexual
- with sexual orientation you have to be mindfull of your audiences not as much today but in the past Bisexuals and homosexuals imagers, shows or reporting about these thing was looked down upon today with more knowledge and published about more programme may show more of this content but his still looked down upon by many. so most of the sexual Orientation audiences would be drawn to the internet. because there is more reference to this.
- means taking into consideration there sexuality which is made up of three main groups which are Bisexual, heterosexual and homosexual
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- Mind Map on Classification Of Audiences, created by lewisdknowles on 14/10/2014.
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