Digital Footprint

Digital Footprint

1. What is a Digital Footprint?

   • Digital Footprints are the records and traces we leave behind us as we use the internet

2. Why did we start leaving such big footprints?

   • As we use the internet we leave behind evidence of what we've done .This footprints build up over time, and can become enormous

3. What is the economic bargain for Internet users?

   • For almost every Internet site, every time you look at a web page, someone has an interest in showing you an advertisement
   • A lot of the content and services seem to be free, in the sense that we don't directly pay fo them

4. Are digital footprints a problem?

   • Digital footprints are a problem to our privacy
   • Reduces public trust in the internet
   • Lost of privacy and anonymity

5. Do different devices make different digital footprints?

   • Smartphones and tablets leave very different footprint from laptops and desktop computers
   • Modern smartphones work in ways that create a more intrusive footprint
   • Smartphones are generally location-aware

6. How can I manage my digital footprint?

   • Thought, Time, and Effort
   • Find a specific privacy enhancing tools
   • Improve your understanding of basic issues

7. Who is tracking me and how do they do it?

   • Advertisers,Publishers, and Aggregators
   • Cookies

8. What dynamics are at work with digital footprints?

   • Cultural dynamic, economic dynamic, dynamic of convenience
   • Digital footprints produce different reactions across the diverse constituencies that make up the internet

9. How does legislation affect our digital footprint?

   • Privacy and data protection laws only apply to information about living individuals
   • Some countries have laws that are designed to protect pre-defined classes of data that are traditionally considered more sensitive